Power Integration

We were engaged to create a brand strategy and visual identity for PI – a business with a huge vision. Glen and the team at PI came to us to help carry them into the future. The objective was to bring some clarity to the strategic framework that articulated the entrepreneurial spirit of the business.

Much more than ‘sparkies’, Power Integration offer a multitude of solutions within their space. Therefore it was imperative that we created sub-brands that demonstrated a unified connection to the HQ.

The end result is a suite of brand assets designed for the future that have activated multiple streams of the business while also maintaining momentum for the core services of the brand.